Meeting Jake Wynne

This week we met the man who is going to be directing our Five music video remake, Jake Wynne. He has directed loads of music videos, ranging from Geri Halliwell to Stereophonics to Mark Ronson, as well as commercials over the years so getting to hear about his experience in the business was really interesting and insightful.
One of the videos he has worked on that I especially loved is by a band called Nojahoda. I'd never heard of them before but the video is crazy and exciting, matching the song perfectly! Although Jake advised us that this was not the kind of video we should aspire to for our coursework project, as it is very complicated and makes little sense, it definitely inspired me to be creative and to think outside the box.

Here is the video:



Some important things I learnt:

• Jake emphasised to us all how tiring out 12-hour shoot would be, although less tiring that a real video shoot which often runs for 18 hours straight. 
• He laid out his expectations for us and told us that we have to put all our energy into it, and even if we are exhausted towards the end (which we will be) the camera must not be able to see it. 
• He also taught us that when were are lip-syncing, we have to physically sing the words, otherwise our throats will not move so it won't look real and any viewers will not be convinced.
• Although our shoot will be hard work, as we want it to look professional and as good as possible, it will also be a lot of fun as long as we put our all into it!

Click here to see Jake's youtube channel